STARTUP CASE STUDIES

Backing the Content Platform That Grew ARR More Than 50x

Storyblok logo
Company
Storyblok
Sector
Industrial & Manufacturing
Country
Austria
Year invested
2019

3VC's initial investment, Seed, 2019

3VC's total investment across all rounds

total raised by the company to date

ARR growth since the investment

users on the platform in 2024, up from 74,000 in 2022

jobs created since investment, as of Oct 2026

Backed By
3VC logo

Storyblok is the system of record for your content. Its headless content management platform lets developers build with any technology and lets marketers and editors manage content visually, without writing code. Customers include Adidas, T-Mobile, Renault and Oatly.

FROM THREE PEOPLE TO MORE THAN 200

3VC invested at Seed in 2019, when the team had three people. Storyblok has since grown its annual recurring revenue more than 50 times and its team to more than 200. The company has created 200 jobs since the investment, as of October 2026. Its user base grew from 74,000 in 2022 to 200,000 in 2024.

"As 3VC had already added value to our company long before they invested in us, it was an easy decision for us to choose them. 3VC and their entire team delivered far more than we expected. They helped with their amazing connections to source potential hires and introduced us to many customer/collaboration opportunities."

Dominic Angerer, Co-Founder & CEO

Two men dressed in black, one seated on a stool and one standing, in a studioStoryblok Labs screen showing the Ideation Room and Concept Room features

THE INVESTMENT

3VC made its first investment in 2019 at Seed with €1 million. It has invested €6 million in total across rounds. Firstminute Capital, Mubadala Capital and Brighton Park Capital are among the co-investors in later rounds. Storyblok has raised €138 million in total. The investment has generated significant DPI.

BACKED BY INVESTORS ON TWO CONTINENTS

In 2022, Storyblok raised a $47 million Series B led by Mubadala Capital and HV Capital. In June 2024, it closed an $80 million Series C led by Brighton Park Capital, its first US investor, with HV Capital, Mubadala Capital, 3VC and Firstminute Capital also participating. The money went into AI and automation tools across the content lifecycle and into growth in Europe and the United States.

WHAT'S NEXT

The latest funding has two aims:

-Further growth in the US and European markets

-Integration of advanced AI tools and workflows into the platform